Learnings from Strategic Social Media

Yesterday I posted a series of videos from the Tweet 4 SA event in Johannesburg. At the time of the events in Johannesburg and Cape Town several of the attendees were tweeting. I decided to make a summary of the Tweets so that you can get an insight and a glimpse into the learning that took place.

If you have any questions or would like clarification around any of these tweets, I will be more than glad to answer any questions.

Whatever we do, must have relevance with people.

It’s relevant when it’s meaningful, leaving people better than we found them.

Rule 1:  Social Media is a conversation. Rule 2: Never forget rule 1.

Don’t look for ideas that will confirm your thinking, rather look for trends that will disrupt your thoughts.

The secret of success in Social Media is be consistent and add a few surprises, they’ll miss the surprises if you not consistent.

Your bio should cover more than just your qualifications & job… share your interests, makes you more relatable and interesting.

If you have even 1 follower you are a leader, make sure you behave like one!

“There is too much talking in Social Media and not enough listening and learning.” — Brian Solis

There are pipes running between us all, we need ensure that we have good, clean content flowing between us all.

If you have any followers at all you are a leader! tweet and live that way! Be responsible!

“Creativity comes from a conflict of ideas” – Donatella Versace

Did you know that You Tube videos get 40x the results Websites do, if you don’t have online videos you miss opportunities.

Be relevant! Feedback from your communities is authentic and better than from the ‘experts’.

Don’t compare your results to someone else’s. You can never be another person, you can only be a better version of yourself.

Social Media is about creating forums and having conversations.

The speed at which you respond on social media has a direct correlation to how much you care for your clients.

You have a responsibility to people following you… They expect you to be consistent.

#ChangeMakers why are you waiting? ”We need not wait to see what others do.” – Mahatma Gandhi

You may have had a few more learnings from yesterdays videos, or perhaps you would like to just add a few learnings of your own – I will welcome any comment you may have.

About RichSimmondsZA

Retired but still Disruptive
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