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Monthly Archives: May 2015
Social Selling (Part Three) – What are people wanting to buy?
As we continue our series on Social Selling, in the last two parts we looked at What is Selling? and Who is the Customer? and now we ask the question What are people wanting to buy? People only buy what they want … Continue reading
Social Selling (Part Two) – Who is the Customer?
As mentioned in Social Selling (Part One) – What is Selling? The concept of Social Selling is interesting, the next question arises and that is Who is the Customer? The dictionary defines a customer as follows: a person who purchases goods or … Continue reading
Social Selling (Part One) – What is Selling?
The concept of Social Selling is interesting. The phrase itself is what bothers me because authentically people do not like to be sold to. Therefore the question must then be asked ‘why are we trying to so called ‘sell’ through Social Media … Continue reading
Attention & Relevance
A popular observation states that the connected generation competes for attention and relevance. How, then, do we go about getting this attention and relevance? Never overlook the power of simplicity. Never believe you are in any way irrelevant. Always connect … Continue reading
Honey I’m Pregnant … Here is your Invoice
Commitment is so important, whether that be with our partners or customers. Imagine entering into a relationship and not finding out whether your partner is on the pill, or not discussing the possibility of children. It is always better to be … Continue reading
Leaders make Mistakes
Yes, unfortunately they do … Accept it and ask yourself ‘Have I never made a mistake?’ We all make mistakes; the difference is – can we learn from our mistakes and will we grow because of these mistakes? How can … Continue reading
Is the Leader a Diva? – An Authentic Test
How can you tell if a leader is actually authentic? Simply stated, are they serving the people or serving themselves? If you need a little more clarity on the meaning of leadership I suggest reading What Leadership means … So-called leaders … Continue reading
Collaboration vs Competition
We all grew up and have been conditioned into a competitive environment, some of us play sports and we are always trying to get ahead of others. When we look back at our so called achievements and think about what … Continue reading
Is Social Media teaching you about LIFE?
Does this seem like a strange question? What is your initial response – are you learning more about life by participating in Social Media or not? If you are learning nothing about life from Social Media, then you need to … Continue reading
