Tag Archives: Social Selling

Connecting or Wasting Your Time? … Social R.O.I.

Posted on September 4, 2015 by

A few days ago I wrote an article titled Are we actually CONNECTED or are we just being Social? and subsequently I have had many discussions around the topic. Everyone I have connected with agrees that it is no longer sufficient just … Continue reading →

Posted in LEADERSHIP, Social Communication | Tagged , , | 2 Comments

Selling is Simple … Just sell yourself!

Posted on August 2, 2015 by

The concept of selling for most people can be daunting. I have a question for you: Have you ever been in a relationship? Yes … well then you have made your first sale already! Real sales are relationship based, in fact everything … Continue reading →

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Social Selling (Part Seven) – Marketing and Advertising

Posted on June 2, 2015 by

This is the last in the series on Social Selling, if you have been following the articles, you will probably be wondering what role does marketing and advertising have to play in Social Selling. Lets look at each of the … Continue reading →

Posted in Social Communication | Tagged | 1 Comment

Social Selling (Part Five) – The power of sharing

Posted on June 1, 2015 by

In this series we have looked at some of the theory around Social Selling – What is Selling? Who is the Customer? What are people wanting to buy? and the reality that You can promote anyone but you cannot promote you. … Continue reading →

Posted in Social Communication | Tagged | 3 Comments

Social Selling (Part Four) – Self Promotion

Posted on June 1, 2015 by

We continue with the series on Social Selling and the question is ‘Can you promote yourself?’ and how much can we actually promote the company we work for (yes even if you are a salesperson for that company)? Before we … Continue reading →

Posted in Social Communication | Tagged | 3 Comments

Social Selling (Part Three) – What are people wanting to buy?

Posted on May 31, 2015 by

As we continue our series on Social Selling, in the last two parts we looked at What is Selling? and Who is the Customer? and now we ask the question What are people wanting to buy? People only buy what they want … Continue reading →

Posted in Social Communication | Tagged | 6 Comments

Social Selling (Part Two) – Who is the Customer?

Posted on May 31, 2015 by

As mentioned in Social Selling (Part One) – What is Selling? The concept of Social Selling is interesting, the next question arises and that is Who is the Customer? The dictionary defines a customer as follows: a person who purchases goods or … Continue reading →

Posted in Social Communication | Tagged | 8 Comments

Social Selling (Part One) – What is Selling?

Posted on May 30, 2015 by

The concept of Social Selling is interesting. The phrase itself is what bothers me because authentically people do not like to be sold to. Therefore the question must then be asked ‘why are we trying to so called ‘sell’ through Social Media … Continue reading →

Posted in Social Communication | Tagged | 9 Comments